The Sustainable Energy Association

Offering innovative policy solutions that link up building-level technologies and the wider energy system to achieve a low carbon, secure energy future for the UK, benefits for UK consumers, and commercial growth for businesses working in the sector.


The policy environment for the energy sector is shifting. In the place of single-issue legislation and single-technology approaches, policy makers are beginning to outline legislation that impacts entire supply chains, businesses, or sectors. There is also increasing interest in looking at linked approaches for both policy and technologies, and of ensuring that policy decisions are mutually effective for the growth of sustainable energy.

The Sustainable Energy Association will promote intelligent policy solutions which deliver value for UK Plc. and UK consumers and offer opportunities for business in the sustainable energy sector to grow. It will examine policy from across Government departments, link together consumer-level measures with the wider energy system, and develop innovative market solutions to benefit both industry and UK Plc.


All activities undertaken by the SEA will be driven by the following key principles. Our team will:

  1. Promote policy solutions that deliver fiscally responsible, "net-benefit" solutions to UK Plc. through the deployment of sustainable energy technologies.
  2. Establish policy positions which a) have been explicitly agreed by our membership and b) seek to build industry consensus on key issues
  3. Develop policy thinking which considers impacts from the wider legislative environment and applies them to the sectors and technologies we represent- for example, examining opportunities that electricity market reform might offer microgeneration.
  4. Adopt open and transparent Governance procedures, consult our members, and engage policymakers with honesty and integrity.


The Secretariat of the Sustainable Energy Association has a wealth of industry experience and a provable track-record of working closely with industry, government, and policy stakeholders. However, the Secretariat will engage with the SEA membership to develop policy positions, establishing member-led working groups and a governing body of members to discuss and authorise policy positions, and to sign-off the overall strategy for the organisation.

The SEA approach to advocacy will be policy-focussed and evidence-based; we will use analytical and modelling techniques to support our arguments. Our researchers' primary responsibility will be to provide insight and analysis to support policy campaigning work, with the development of thought leadership pieces on the wider policy environment or market developments as an additional activity.

In addition, the SEA will take a responsible approach to its campaign work. We will develop a reputation for substantive analysis and debate, and will use this to secure coverage of its positions by opinion formers, industry press, and mainstream media. The SEA will engage with policy stakeholders both informally and through official response channels (such as Government Consultations) with officials at relevant Government Departments and in the main political parties.

Formerly the Micropower Council

Many companies in the sector now service a market where customers get "whole building", properly integrated energy solutions in both the residential and non-residential sector. The market has changed to one that now blends measures on energy efficiency, renewable and other low carbon energy production from buildings, and the integration of these with the wider energy system in a way best designed to meet customer needs.


The Micropower Council was formed 10 years ago and has for many years been a leading policy advocate of this integration. Its evolution to become the Sustainable Energy Association reflects this changed market place, and a desire by its Executive Committee to see the policy framework for energy in buildings become more joined up.